Avoid low-CPC keywords instead of hunting for earning more

There are special lists of the keywords with high CPC on the web. They contain keywords and phrases that can bring you several dollars per each click. Not bad, right?

But instead of dreaming about these words, maybe it’s worth analysing your website and removing the keywords that lower your CPC with $0,01-worth clicks? Let’s look at the strategy that we would like to offer to you for earning more.

1.Find out your low-revenue pages

Connecting your Google Analytics and Adsense accounts allows you to see, which pages earn less. This report can be easily exported to spreadsheets and studied in order to understand, which content brings you more and why; and which content is less profitable for us.

2.Find out high-traffic keywords

Now using Google Webmaster Tools we can see, which keywords bring us more traffic. Export them and check their actual CPC, using your Adwords account. Now you can see the comparison of all of them.

3.Testing time comes

Now you should sort all of the keywords you have, in order to see the bigger picture. The worst case for you is having the keywords with big traffic that bring you the lowest income. They should be ignored while paying attention to the most-paying KWs is needed.

Broaden your semantic core, using the received information; develop new content for your project and you’ll see the profits growth soon.

One more thing you should remember is that CPC is not a constant measure. It may be changed with time. So this test may be made each month for a higher effectivity.

 

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